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Text File | 1993-06-08 | 3.2 KB | 75 lines | [TEXT/GEOL] |
- Apple USA Announces S/W Licensing Program
-
- RELEASE MOVED AT 8:02 AM EDT, MONDAY, JUNE 7, 1993
-
- Contact:
- Jayme Kelly
- Apple Computer, Inc.
- (408) 974-6296
-
- or
-
- Michelle Soleau
- Regis McKenna Inc.
- (415) 354-4465
-
-
- APPLE USA ANNOUNCES APPLE SOFTWARE VOLUME LICENSING PROGRAM
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- CAMPBELL, California--June 7, 1993--Apple USA, a division of Apple
- Computer, Inc., today formally launched the Apple Software Volume
- Licensing Program, a simple, cost-effective way for customers in the
- U.S. to acquire software licenses, support and maintenance in volume
- for selected Apple software products. Under the program, U.S.
- customers may also acquire volume licenses for site locations outside
- the U.S.
- Starting today, volume licensing will be widely available through
- authorized Apple resellers, including direct software resellers,
- Apple dealers and Apple Value Added Resellers (VARs). Education and
- state and local government customers may purchase volume licenses
- from Apple directly.
- The following products will be available under a volume license, with
- others to be added over time: System 7.1 (for customers who wish to
- upgrade from earlier operating system versions), MacintoshPC
- Exchange, At Ease, Apple Font Pack, AppleTalk Remote Access Client,
- Data Access Language Client, TCP/IP Connection for Macintosh, MacX,
- SNA-ps 3270 and SNA-ps 3270 GC.
- "Convenient and cost effective software acquisition and upgrade
- methods are extremely important to our large customers," said Mike
- Dionne, Apple USA vice president and general manager of marketing
- operations. "With this program, organizations interested in volume
- pricing and maintenance contracts can now exercise volume licensing
- arrangements with Apple to enhance and maximize performance of their
- installed Macintosh systems at a much lower cost per seat."
- The program includes tiered volume pricing based on the number of
- CPUs licensed per product, with a flat price per each tier. As with
- all Apple products, up and running toll-free technical support,
- comprised of set-up and installation, configuration, compatibility,
- troubleshooting, third-party product support referral and pre-sales
- assistance, will be included in all volume license acquisitions.
- As a promotional kick-off to this program, Apple will offer special
- introductory pricing on selected products.
- To complement Apple Software Volume Licensing, Apple will offer the
- Apple Software Maintenance Program (ASMP) to authorized licensees
- with volumes of 50 or more CPUs. ASMP is a yearly subscription
- program which will provide customers with updates, upgrades, bug
- fixes, modifications, and/or software enhancements. ASMP is
- currently available for all Apple software products offered in the
- Software Volume Licensing Program except the Apple Font Pack.
- For complete program details and additional information, customers
- should contact their Apple authorized reseller or their Apple account
- representative.
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- Apple, the Apple logo, Macintosh and AppleTalk are registered
- trademarks of Apple Computer, Inc.
-
- System 7.1, PC Exchange, At Ease, MacX and SNA-ps are trademarks of
- Apple Computer, Inc.
-
- Pathway: News Break-->Apple News-->PR Express-->Apple Press Releases
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